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Monday, May 12, 2014

Pin by Jaclyn Erhardt on sweets

Pin by Jaclyn Erhardt on sweets profit lavishes big bucks on anti Nothing says, Wipe out AIDS and poverty like BandAids and a blackandwhite cookie. Thats what Bonos $15 million nonprofit the ONE Campaign which gives only a pittance of proceeds to its hunger and health causes bombarded New York newsrooms with last week to get press for its push for billions in African AIDS funding from President Obama. The items were part of a pricey pile of puzzling loot, which also included a $15 bag of Starbucks coffee, a $15 Moleskine leather notebook, a $20 water bottle and a plastic ruler. The stash came in four, oversized shoe boxes, delivered one at a time via expensive messenger. The boxes were timed to arrive for the UN Summit on the Millennium Development Goals, which kicks off in Manhattan today. Kimberly Hunter, spokeswoman for DCbased ONE, declined to say how much money the organization shelled out for the publicity blitz. Sometimes its pretty hard to get through to reporters with the information about the lives of the worlds poorest people, Hunter said. We think its important enough to try and break through the clutter . . . Thats why we sent the boxes. The boxes included a small tin of BandAids and two syringestyle pens along with a pitch challenging Obama to fork over $6 billion to the UNs Swissbased Global Fund to fight AIDS, tuberculosis and malaria in Africa.Pin #by #Jaclyn #Erhardt #on #sweets

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